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Project Information
Project Title
The Phitsanulok Experience: Student Mobility & Local Tourism
Activity Type
Register in relevant courses of study
Program Model
Plan A: GLIP
Eligibility: Exclusively for undergraduate students.
Duration: 1 semester or 3–4 months (depending on the international student's academic calendar) between November 2025 – August 2026.
University Financial Support:
- Tuition fees and other university fees
- On-campus accommodation fees (excluding electricity charges)
- Daily allowance for international students (240 Baht/day)
Eligibility: Exclusively for undergraduate students.
Duration: 1 semester or 3–4 months (depending on the international student's academic calendar) between November 2025 – August 2026.
University Financial Support:
- Tuition fees and other university fees
- On-campus accommodation fees (excluding electricity charges)
- Daily allowance for international students (240 Baht/day)
Duration
November 2025 - March 2026 (4 months)
Student Qualification
Based on the documents provided, here are the student qualifications for both the inbound and outbound exchange programs:
Inbound Long-Term Student Exchange Program
Plan A: Global Linkage Inbound Program (GLIP)
Educational Level: This program is specifically for undergraduate international students.
Other Qualifications: The specific qualifications are subject to the consideration of the faculty or college.
Inbound Long-Term Student Exchange Program
Plan A: Global Linkage Inbound Program (GLIP)
Educational Level: This program is specifically for undergraduate international students.
Other Qualifications: The specific qualifications are subject to the consideration of the faculty or college.
Project Status
Approved
Activity Details
Overview
Activity Overview: Global Linkage: Intercultural Communication & Community Tourism
This program is designed for undergraduate international students to experience a long-term exchange at Naresuan University, focusing on the intersection of intercultural communication and sustainable tourism.
Duration: The program will run for one semester (4 months), aligned with the university's GLIP program timeline.
Key Activities: Students will engage in both classroom learning and practical field experience:
Community Project: The core of the program is a hands-on project where students will work directly with local communities to develop and implement a tourism initiative. This allows them to apply their knowledge of intercultural communication and sustainable tourism in a real-world setting.
Goal: The program aims to equip students with practical skills in cross-cultural communication and community engagement, while also promoting and supporting the development of ethical and sustainable tourism in the local region.
Practical Component (Fieldwork & Project)
The centerpiece of the program is the PROJ 499 - Community Tourism Project Lab.
Students will be divided into small, multicultural teams and assigned to work with a specific local community in the Phitsanulok area.
Their task will be to apply the knowledge from their coursework to develop a real-world tourism initiative. This could involve creating a new guided tour, developing a digital marketing strategy for a local homestay, or organizing a cultural workshop.
This practical experience will allow students to engage directly with local residents, learn from their culture, and contribute to the community's sustainable development.
This program is designed for undergraduate international students to experience a long-term exchange at Naresuan University, focusing on the intersection of intercultural communication and sustainable tourism.
Duration: The program will run for one semester (4 months), aligned with the university's GLIP program timeline.
Key Activities: Students will engage in both classroom learning and practical field experience:
Community Project: The core of the program is a hands-on project where students will work directly with local communities to develop and implement a tourism initiative. This allows them to apply their knowledge of intercultural communication and sustainable tourism in a real-world setting.
Goal: The program aims to equip students with practical skills in cross-cultural communication and community engagement, while also promoting and supporting the development of ethical and sustainable tourism in the local region.
Practical Component (Fieldwork & Project)
The centerpiece of the program is the PROJ 499 - Community Tourism Project Lab.
Students will be divided into small, multicultural teams and assigned to work with a specific local community in the Phitsanulok area.
Their task will be to apply the knowledge from their coursework to develop a real-world tourism initiative. This could involve creating a new guided tour, developing a digital marketing strategy for a local homestay, or organizing a cultural workshop.
This practical experience will allow students to engage directly with local residents, learn from their culture, and contribute to the community's sustainable development.
Course List
| # | Code | Name | Description |
|---|---|---|---|
| 1 | 909261 | Introduction to Intercultural Communication | meanings and elements of culture, cultural values and perception in different contexts, influence of culture on communication processes, interpretation of a communication act, communication processes in different cultures and contexts, be aware their own culture and other cultures, enhancing inter-cultural communication competence and skills |
| 2 | 901254 | Incentive Program Design and Manage. | Motivational experiences and incentive travel, incentive industry stakeholders and supply chain, setting goals and strategies, incentive program design, destination selection, communication campaign, budgeting, trends and technologies, evaluation, program summary and ROI/ROO |
| 3 | 001277 | Human Behavior | The knowledge of human behaviors such as behavioral concepts; biological basis and mechanisms of human behaviors: mindfulness, meditation, consciousness and its involved substances; sensory perception, learning and memory, language; intelligence and other quotients; social behaviors; abnormal behaviors; human behavioral analysis and applications in daily life |
| 4 | 901271 | Principles of Airline Business Management | Concept of airlines industries |
| 5 | 901104 | Business Laws and Ethics | The legal framework encompasses the creation and running of business, the ethical issues and responsibilities relating to customers, employees and other stakeholders, laws & policies of hotel and tourism business, roles, responsibilities, duties and liabilities in the tourism and hotel business towards customers and society, the concepts of business ethics, problems of business ethics, solutions and development |
Project Coordinator
Full Name (EN)
Andris Adhitra
Faculty / Institute
NUIC
Email
andrisa@nu.ac.th